News
November 26, 2025 by admin
2 in 3 (67%) adults in Ireland think that the Black Friday and Cyber Monday sales are overrated with a fall in expected spend in 2025 of €38million compared to 2024. Over half (56%) of adults think there are better deals to be found in the January sales compared to Black Friday sales.
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November 21, 2025 by admin
With Black Friday coming up on the 28th of November, 64% of adults (up 2% over 2024) plan on buying from stores and online, with spend down €36 million from 2024 . The average spend per person is down to €170 compared to €190 in 2024. iReach insights ran a Nationwide Survey in
November 18, 2025 by admin
2 in 5 adults (40%) think that Thanksgiving is more of a shopping holiday rather than a family tradition. This is highest for Millennials (aged 25-34) at 53% thinking its more of a shopping holiday. More than 1 in 3 adults (36%) see Thanksgiving as a Family Tradition with 36% believing it is a
November 12, 2025 by admin
This is highest for Millennials (aged 25-34) with 48% feeling Ireland should have its own version of Thanksgiving. • More than 1 in 3 adults (35%) think Thanksgiving is becoming a more recognised celebration in Ireland. • 44% of adults think younger generations in Ireland are more open to celebrating Thanksgiving, highest for Millennials at
October 29, 2025 by admin
72% of adults will spend money on Halloween sweets, decorations, costumes, etc. which is down 6% from last year. The majority of adults (80%) feel that retailers should reduce single-use plastic packaging for Halloween products. This is highest for adults aged 25-34 with 90% agreeing retailers should switch to single-use plastic.
October 6, 2025 by admin
16% of adults think they will be better off financially after the Budget announcement with Government Ministers are suggesting that adults in Ireland will be better off by a modest amount at around €10-€20 a week. Of those expecting an increase in their finances, the average amount adults expect to be better
October 6, 2025 / October 6, 2025 by admin
• 78% of adults feel the next President should have political experience. o This is highest for Boomers with 82% feeling the next President should have political experience. • When asked what are the most important quality the next President should have; o 28% of adults say it’s a connection with ordinary people o 20%
September 10, 2025 by admin
74% of adults aged 18-24 agree that seeing children returning to school makes them glad they’re an adult with 51% of these strongly agreeing. Over 1 in 3 adults (38%) think that the school years are the best years of your life with 15% of these strongly feeling this. Nearly half (48%) of
September 5, 2025 by admin
Only 13% of adults in Ireland know that England is hosting the Women’s Rugby World Cup 2025. Over 1 in 5 adults (23%) are likely to watch The Irish Team play their next match against Spain on the 31st of August, with 11% of these very likely to watch it. 30% of adults aged
July 30, 2025 by admin
• Over 1 in 3 adults (67%) support tax stamps to tackle the illicit trade of e-cigarettes with 37% of these strongly supporting a tax stamp. • Health groups say the Government must do more to protect young people from vaping, 56% of adults think the Government should restrict youth appealing flavours, colours, and packaging.